Virgin Blue s decision to fly directly to Uluru is a bonus not just for travellers looking for competitive airfares, but also for GPT Group, owner of the $300 million Ayres Rock Resort.
Occupancy at the resort has diminished from 60% to 51% in a year.
The resort has been up for sale since July 2008, as GPT tries to pay down debt. Last year s capital raising has taken the pressure off though, and reduced the likelihood of having to sell before the market picks up again.
Virgin Blue will begin flights from Sydney in August. An initial promo offer will pitch prices at $149 each way, and $199 after that. Qantas fares currently start at $250.

GPT Group
ASX Code: GPT
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For more on this new story:
- The Australian: Virgin Blue flights to Uluru boost GPT resort



